About Assurement
We started on a construction site in Odense. We saw the problem. We built the fix.
It started with a DKK 60,000 dispute
A contractor in Odense lost a moisture damage dispute — not because the work was bad, but because the documentation was. Photos on three different phones, no timestamps, no GPS, no structure. The paperwork that should have saved him didn't exist. That moment changed everything for us.
What if your phone could do the paperwork?
Jack realized tradespeople don't need another desktop tool. They need something that works where they work — on the scaffolding, in the rain, between tasks. So he built Assurement: tap, photo, report. No training, no IT skills, no evening paperwork sessions.
500+ companies trust Assurement with their documentation
From that first frustrated contractor in Odense, Jack has grown Assurement to serve hundreds of Danish construction companies. Over 10,000 reports generated, zero documentation disputes lost. Still in Odense, still building, still listening to every tradesperson who says what they need.
Jack Lynge
Founder & CEO
Jack Lynge
Assurement wasn't born in a boardroom. It was born on a construction site — from one person's refusal to accept that documentation had to be this painful.
Jack spent years in the Danish construction industry watching skilled tradespeople lose money to documentation disputes — not because the work was bad, but because the paperwork wasn't there. He built Assurement to fix a problem he lived every day: give tradespeople a tool so simple they'd actually use it, so powerful it would never let them lose a case again.
"I didn't start a tech company. I built the tool I wished I had on the job site."
Based in
Odense, Denmark
Founded
2022
Mission
Zero disputes lost
What We Believe
These aren't words on a wall. They're decisions we make every day when building the product.
Simplicity First
If it takes more than one tap, we redesign it. If it needs a manual, we've failed. Every feature is tested by real tradespeople on real job sites — if they can't use it in work gloves, it doesn't ship.
"Our users generate reports in under 20 seconds. No training needed."
One tap. Report done.
No training needed
Built for Trade
We don't build generic software and hope it fits construction. Every control plan, every checklist, every legal formulation is created by industry experts who've spent careers on Danish building sites.
"Control plans built by carpenters, for carpenters. Not by consultants."
Carpenter · Timber Frame
Trust & Compliance
DS1140, KS, KK1-KK4 — we take the regulatory burden off your shoulders. Our pre-approved control plans and automatic documentation tracking mean you're always compliant, without thinking about it.
"Zero documentation disputes for our users. That's the only metric that matters."
KK3 Compliant
22% doc rate · All controls verified
Always Listening
Every feature request from a tradesperson goes into our backlog. Every frustration becomes a fix. We ship updates every two weeks based on what our users actually need — not what we think they need.
"We've shipped 200+ improvements in the last year, all from user feedback."
Continuous Improvement
Proudly Based in Odense
We're not a Silicon Valley startup. We're a Danish company, built in Odense, serving Danish tradespeople. We speak your language — both Danish and construction. When you call us, you talk to someone who's been on a building site.
Odense, Denmark
Dalumvej 45 · 5260 Odense SV
Ready to simplify your documentation?
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